Invest Like the Best with Patrick O'Shaughnessy cover image

David Chilton - The Human Blitzkrieg - [Invest Like the Best, EP.39]

Invest Like the Best with Patrick O'Shaughnessy

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The Man Plus Machine Dynamic

Short chapters are popular with male millennials, says author Arafat. Short chapters make it more likely they'll finish the book and word-of-mouth will help sales. Stories can be delivered in a way that people enjoy taking it in; humor is also key to selling books.

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