5min chapter

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MrBeast: How to capture the attention of billions

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CHAPTER

Introduction

MrBeast is arguably the world's greatest marketer. His YouTube videos have been viewed more than 26 billion times. He turns over more than $50 million each year, and he's just 24. I'll walk through the subtle yet significant psychological tactics MrBeast uses to draw in his viewers and turn them into fans. Keep listening, and I'll show you how he became so successful.

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