Is Bundling the Right Idea?

Claire Atkinson, chief media correspondent at Insider, has long experience covering the ins and outs of the media industry. In this episode, we discuss the state of affairs as different parts of the media business are between eras. 

• What’s next for Vice and the other ailing big digital publishers? The usual answer would be more consolidation, but this time might call an bundling of assets to realize more value.
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• Streaming’s next phase. Disney’s shifts after Bob Iger’s return indicate a new era of sustainability after the free-spending ways of the streaming wars.
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• CNN and Fox News’ identity crises. As what is sure to be a bonkers presidential election campaign nears, the twin poles of the cable news universe are in their own forms of disarray.
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• The sports rights question. Sports programming continues to fetch higher rates as it basically props up many cable broadcasters. Tech platforms continue to tiptoe into this arena, but Claire explains why rights holders are unlikely to cast their lots entirely with subscription streaming platforms.
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