‘M3GAN,' and How to Market a Movie to Young People
The Town with Matthew Belloni
00:00
How to Get a Movie Going
"This really was a perfect storm, you know, of elements. We were very mindful of trying to find that balance of playful meme and then exactly like you said, turns into a movie going," he says. "We knew that once it was seen and we wanted the holidays to kind of come and go, and then occupy that first week of January."
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