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S8E29: Bain New Market Entry Case Interview: Zenith Hotels

Strategy Simplified

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How to Launch a Zana Total Website

"I started off really good, especially I had all the framework part was good. But as I progressed into the case, I got pretty much messed up with my calculations," he says. "It would be really helpful to see what kind of market share generally who does have this kind of data." He adds that it's always good to have a reference point when you're trying to decide whether or not to launch an online travel site.

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