17min chapter

Not My First Guess cover image

Becoming Business Barbie and Making Accounting Accessible for Founders: Featuring Rachel Harris

Not My First Guess

CHAPTER

Understanding Company Valuation and Investor Relations for Founders

This chapter delves into the complexities of valuing a company, especially for first-time founders, and highlights the importance of accurate guesses based on data. It discusses common misunderstandings around business valuation and offers insights on different methods like discounted cash flow and a Dragon's Den simulation for preparing founders. The chapter also explores the significance of infusing personality into pitch decks and LinkedIn profiles to attract the right investors and emphasizes the use of engaging content like video pitch decks for showcasing authenticity and building a personal brand.

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