
Our Brands, Our Selves
Hidden Brain
00:00
The Power of Brand
The possibo effect, which is what they are really tapping into here, is real you have been told about just do it for so long. The psychological perceptions of that brand literally translate in your ability to actually perform and make those puts in fewer strokes. I wish some one would have put the metrics on and done a control experiment where i didn't know it double blind....
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