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146: Unusually Spiky

Cortex

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Navigating Business Decisions with Data

This chapter explores effective communication and decision-making in business, particularly in product design and sales variability. The speakers emphasize the importance of process control charts for tracking changes in sales data and identifying significant patterns, which aids in discerning the impact of advertising and operational changes. By reflecting on past experiences, the discussion underscores the need for data visualization in making informed decisions, stressing the importance of focusing on trend lines rather than arbitrary goals.

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