Content Marketing Isn't Good Enough Now, Is It?

i remember the very first content marketing world myself and bryan clark were up on on a panel. Back then, it was really blogging, you know, as what contenen was. To day, there are hundred other people talking about your topic. And so simply answering the question isn't good enough any longer. You have to be able to press forward and differentiate in a way that ultimately makes you the favor or holds the attention, or creates exception.