VaynerX Presents: Marketing for the Now Episode 38... "What Does it Mean to Be Consumer Centric?"
The GaryVee Audio Experience
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Empowering Innovation in Large Companies
This chapter examines the obstacles large companies encounter in becoming consumer-centric, particularly the pitfalls of consensus-driven decision-making. The speakers advocate for empowering individuals within organizations to foster innovation and emphasize the need for bold, creative solutions in agency-client partnerships.
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