James Rix, Arcadis: Every email is 18 grams of carbon..
Inside Data Centre Podcast
00:00
Do You Think Increased Cost to the Consumer Will Drive Sustainability?
I think what we've got here is the jeebens paradox yeah when things were very expensive we would only use a little bit of it now things have shown in an elastic demand that you know we don't see the cost we're using more and more and more. So as the cost has come down the usage is greatly expandedYeah if we start thinking a bit more practice changing mindset listen to maybe the younger generation that have a good view on these things stop being so proud that we think we know it all then we're maybe making a step along the way.
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