Is Patagonia a Socially Responsible Company?

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The company is trying to be net positive social and environmental benefit as a company, rather than just minimizing harm. Do you think the company over all achieve that? Were supporting small hole farmers in india to try to develop the protogols growing cotton regeneratively. We're sourcing our wool from ranches thatthat follow the same regenerative protocols. And we've got into the food business now, patagonia too, for the same reason that it is a potential solution to climate change,. partial solution, right in a vehicle, for good.

Rick Ridgeway estimates he’s spent about five years of his life sleeping in tents, often in the world’s most remote places alongside fellow outdoor adventure luminaries. Ridgeway worked for Patagonia for 15 years and was behind the company’s infamous “Don’t Buy This Jacket” ad campaign, which paradoxically advocated sustainability and increased sales.

Outdoor companies like Patagonia may push for sustainability, but they largely still present a mostly white, wealthy experience with nature, which can be off-putting for people of color. “You know if you can't see yourself in those spaces then it’s hard to feel invited or welcome in that movement,” says writer and social justice facilitator Amanda Machado.

What is the role of corporations in conservation? And how can the outdoor industry help make nature more safe, accessible and welcoming for all?

For transcripts and other information, visit: https://www.climateone.org/watch-and-listen/podcasts

Guests:

Rick Ridgeway, former Vice President of Public Engagement, Patagonia

Amanda Machado, writer and social justice facilitator

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