How to Reach Another Audience?

I would say it really depends how much info we put on the card. But I think adding a photo of Bobby on the card and like, you know, Jones road as Bobby's brand, I think that gives a ton of, a ton of cred. We are running a newsletter. It's within affiliate partner that we've got a lot of traffic. So from so I think we have a good idea of the quality of the audience. Everything has been affiliate where you don't have to pay upfront. This is probably going to go to a listicle or landing page. And if that same offer pretty much ends up doing direct mail, we'll probably use that too.