How Many Meetings Does That Really Work?

When you're starting with a client and getting up and going, maybe I want to talk about the specific examples. So first we meet one time for like 50 minutes and see if we can actually solve your biggest issue right then and there in that first 50-minute meeting. If we can, then you know that this is going to work. Then we'll meet a second time, probably two weeks later. And at that time, either you've done all the actions or you have, if you'vedone all the actions, I'll say, did it work? The ROI has to be positive; if it isn't, we'd stop. Once after the third meeting, they got

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