4min chapter

Marketecture: Get Smart. Fast. cover image

Episode 28: Nandini Jammi of Check My Ads says "Google is the worst!"

Marketecture: Get Smart. Fast.

CHAPTER

Sleeping Giants: The Campaign Best Known for Demonetizing Breitbart

"Our goal is to create transparency in the advertising ecosystem. That's what we want," says founder of Sleeping Giants, which demonetized Breitbart ads. "We very quickly found that we couldn't get the data that we needed to do the work." The company has now turned into a nonprofit and will focus on helping other companies with similar problems.

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