HUNGRY. cover image

Espresso: Rory Sutherland & Oisín Rogers - Why is Waitrose Posher Than Tesco?

HUNGRY.

00:00

Retail presentation overrides product quality

Rory and Oisín argue that flooring and lighting can undermine premium positioning, using Marks & Spencer as an example.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app