Membership Geeks Podcast with Mike Morrison cover image

356 - Understanding the Customer Journey with Kenda Macdonald

Membership Geeks Podcast with Mike Morrison

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The Roll of Funnels in Marketing

Soroyo y gothethe roll of funnels in marketing drives me nuts. So basically, i'm wilning to get rid of the funnel. It is such an outdated concept. Am it still has its place in terms of, you know, campaigns have a start and they have an end but it's part of a customer journeyis part of an ultimation journey. Ha need to take people through, and you need to provide different information based on where people are. And you can still do that in a structured, autimated way that is easy to put together. You just need to understand your consumer. Would you like teamin? Da can ovesee, you chuck

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