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3min chapter
Are You Fishing in the Right Pond?
2Bobs—with David C. Baker and Blair Enns
Navigating Market Challenges and Opportunities
This chapter explores the significance of effective market positioning while addressing the risks of overly broad or narrow targeting. The speakers emphasize the transitioning software landscape and the necessity for businesses to adapt and explore adjacent markets in light of evolving AI influences.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode