The User Research Strategist: UXR | Impact | Career  cover image

Episode 48: Tracking OKRs and impact as a user researcher

The User Research Strategist: UXR | Impact | Career

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Tracking OKRs and Impact as a User Researcher

This chapter emphasizes the importance of tracking OKRs and impact in user research. The speaker discusses the need for generative research, aligning with company goals, and considering both product-based metrics and the holistic user research process.

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