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Tackling Musculoskeletal Issues and Chronic Conditions, Organizational Structure, and Global Expansion Challenges
The chapter delves into a company's strategy of addressing musculoskeletal and chronic conditions simultaneously while operating as multiple startups in one. It discusses the unique organizational structure designed to support independent product solutions, strategic hiring practices, and product roadmap considerations such as potential acquisitions. The conversation also explores challenges faced in global expansion, particularly in Europe, compared to rapid growth in the US market, and the importance of adapting to different healthcare regulations and systems.