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The Frontiers of Data Protection
There has been a lot more work in the regulatory space on data protection. There is ideas around people needing to consent to have their data being used. And so o, there is a little bit of a push and poll, i think, where you see some legislation moving in the direction of individuals having some rights over their data. But at the same time it proposes that an individual's data should be open for every one to use rather than an individual's company.