The genie starts to build ipan value over so that the market place, we just announce of dape labs, which i da bute as the next big thing after m tob shod. Jussin beber can now sell a thousand limited additions santa claus hats for his fans to be able to go try, scurry and go by and use on their own avatar. So it becomes very valuable. I p overtime, but i think the use case and e utility in the context in which you our avitar is superimportant. And so that's where the a p i comes into play, and the way that consumers can use teur genie ultimately overtime.