How to Market to Senior Level Executives

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Saraka Bajaj is the CEO and co-founder of Refiberd. The company recycles old tech styles with new thread and fabric using a process called spec Troscopy. Saraka also talks about how they navigated the collapse of Silicon Valley Bank. You can email all of our producers here at this week in startups and give us tips.

Jason starts the show by discussing First Citizens acquiring SVB’s assets (2:03) before diving into a Reddit post detailing how generative AI changed a 3D artist’s job overnight (9:09). Jason wraps by interviewing Sarika Bajaj, the CEO, and Co-founder of Refiberd, as she dives into the reality of the recycling process, how they are using spectroscopy to recycle textiles, and more (20:28)!

(0:00) Jason kicks off the show

(2:03) A breakdown of First Citizens’ purchase of SVB

(8:05) Vanta - Get $1000 off your SOC 2 at https://vanta.com/twist

(9:09) Reddit Post: A radical change for 3D artists

(18:59) LinkedIn Marketing - Get a $100 LinkedIn ad credit at https://linkedin.com/thisweekinstartups

(20:28) Sarika Bajaj, CEO of Refiberd joins Jason

(21:00) What happens to our textiles?

(25:20) Refiberd’s solution

(30:31) Solving for inefficiencies in the recycling process

(38:05) Brilliant.org - Get 20% off an annual subscription at http://brilliant.org/twist

(39:33) The state of recycling today

(49:23) Raising capital in today’s market