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From Crew to Code: The Birth of Strava
This chapter explores the founding journey of Strava, detailing the challenges faced by its creators and their innovative transition from using Garmin devices to building a community-driven platform for athletes. It highlights their personal experiences in collegiate sports, the development of their friendship, and the entrepreneurial spirit that emerged from their backgrounds. Ultimately, the narrative emphasizes the significance of teamwork in both athletics and business as they navigate creating a digital space for fitness enthusiasts.