
2025 Ecom Planning: The Framework That Could 10x Your Profit
Ecommerce Playbook: Numbers, Struggles & Growth
Intro
This chapter explores the strategic planning challenges faced by e-commerce businesses as they gear up for 2025, focusing on the need for realistic financial and marketing goals. It promotes a disciplined forecasting approach aligned with a new profit system and a cash flow forecasting tool to ensure sustainable growth.
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