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S1E31: Forbes 30 Under 30's First Foreigner In Taiwan Uses Local Engineering Talents For Influencer Discovery

Startup Island TAIWAN Podcast

CHAPTER

How to Get Your Audience to Buy Your Campaign

I didn't know that the linear thing, like the larger your audience is, the less than you make sense. Is that the same across all the platforms? All platforms. TikTok gets a little bit more chaotic just because of their content delivery system being predominantly the 4U page as opposed to your following page. And it can be a really dramatic difference. Like somebody with, let's say 10K average views on average will have three times higher engagement rate than someone with a million average. It can be a very dramatic difference between them.

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