Forget downloads, "Listen Time" maybe a better way to measure podcast success.
Podnews Weekly Review
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Podcast Event Tags - Is That Really the Best Way?
I'm presuming that activity part is quite difficult to forge, because that's the other thing. If you're using this as a mechanism for working out whether or not somebody has heard a podcast, then you don't want it to be really easy just to forge those requests. Dave Zorob is starting a new role as product director for Spotify's enterprise podcast tools. He was one of the co-founders of Chartable, which they, which Spotify bought only 11 months ago.
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