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The 5 Biggest Risks That Authors Face When They Don't Hit Bestseller Lists
Brand Builders group has helped 14 different authors become New York Times or Wall Street Journal bestsellers at this point including myself. Number one is volume risk. People just have no idea how much volume it takes now these lists most of them are weekly. To make a run at a New York Times bestseller you roughly need to have around 15,000 units in a week.