4min chapter

Cattle Chat cover image

Beef Advocacy, Defining Sustainability, Beef Checkoff Research

Cattle Chat

CHAPTER

The Importance of Sustainability in Beef Production

Sustainability is really tied to resource use and the efficient use of resources. From a producer's perspective, if I can be more efficient at using those resources, all those resources are my input costs. They're much more digestible to humans than a plant-based alternative. The other aspect with consumers and what cattle eat is that we as consumers should minimize our individual food waste.

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