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S3 Ep28: Full Context Hearn: AJ, Rugby and Sugar Reef

The Good, The Bad & The Rugby

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The Role of Pay-Per-View in Rugby

I'm not blind to just, just because I don't watch rugby. But interestingly with boxing and pay-per-view, yes, you know where you're going to get it from,. but it's still behind a paywall more often than other sports. Kids are coming through now from schools or from areas where rugby union is played that have many heroes. And when you learn about the characters, you want to watch them. When you create heroes, you drive the grassroots element of the game. You look at the stuff the box to box have done with drive to survive. It's actually, it's not revolutionised the audience, but it's changed the audience. Now with full

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