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Why Positioning Does Not Make the Jump From Marketing to Sales

Positioning with April Dunford

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Reflections and Future Plans for the Podcast

The chapter reflects on the journey of the podcast, from initial goals to its impact on business, audience engagement, and reasons for continuing into a second season. It also introduces upcoming changes for the next season, with a focus on delving deeper into topics related to positioning and operationalizing positioning, while expressing gratitude for audience support.

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