Why gender-based marketing is bad for business | Gaby Barrios
TED Business
00:00
Introduction
Our notions around gender have evolved. So why is our marketing stuck in the past? Gabby barios, a marketing expert at the boston consulting group, will explain the pitfalls of relying on gender as the key distinction for how you get consumers excited about your products. You'll hear from her after a quick break. If you like ted business, check out now what's next? A podcast from morgan stanley,. posted by senari glinton now what'snext helps make sense of life during and after the pandemic.
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