The Space Drink and Beyond: William A. Mitchell's Culinary Innovations

This chapter explores the pioneering contributions of food scientist William A. Mitchell, particularly focusing on Tang and its cultural significance during the space race. Through personal anecdotes and marketing discussions, it examines how Mitchell's inventions, including Pop Rocks and Cool Whip, became staples despite their artificial nature. The conversation reflects on nostalgia and the impact these products had on American childhood during the mid-20th century.