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Episode 34: The Starbucks IPO with Dan Levitan
Acquired
Starbucks
I think that's a good tech trend to extrapolate here, is the shift from technology as a cost center in the IT spend to a revenue driver. And I mean, we look at some of the things that have happened with Starbucks. They've had a lot of experiments with other technology company partnerships and bringing things in that weren't huge. The thing that ended up really working in my mind is they have incredible loyalty due to their app. It makes the experience better because I get my coffee faster, but I still interact with the people there.
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