Is There a Point of Maximum Indifference?

There is always going to be a point of maximum indifference, peke indifference. If you think about something like being a smokert the likelihood that you care about a cancer goes up the longer you smoke and the more health affects you feel. But there's also a point of no return. You can't say, why bother? It's too late. Or maybe they've slid into nihilism. And so for me, so much of the work is about shifting the point of peque indifference to the left of the point of no returned on the time line. That one of the reasons that the industry that spies on us is able to foster denial and indifference is because it is a monopol