The Behavioral Design Podcast cover image

Self-Applied Behavioral Science with David Perrott

The Behavioral Design Podcast

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How Did You Get Started in Applied Behavioral Science?

Zombie: I would say that all roads definitely don't lead to behavioral science. But more often they are more like random trails and small paths rather than paved roads. My father had a bit of an incident, basically damaged his frontal lobe, had a stroke. And so I kind of went on this big learning journey in order to understand how the brain worked.

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