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Special GA4 & Shopify Episode -- Going Deep On Reporting Changes With Dan LeBlanc @ Daasity

Conversion Tracking Playbook

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What Is the Difference Between Shopify and Elavar GA4 Integration?

The biggest shocker to me is the way that if you are using Post-Purchase Upsells in checkout. That's a pretty big gap, which hopefully does get fixed because there are millions of stores that not everyone needs a solution like an L-A-VAR or others. If that doesn't get fixed, then that would be apretty big gap with what GA4R can do. I'll clarify how product name and variance are handled by Shopify.

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