
Interview: The Business Of Air Purifiers and Single-SKU Businesses with Mike Feldstein
Neville Medhora Talks Copywriting
Intro
This chapter explores the speaker's journey from providing disaster recovery services to offering air purifiers, emphasizing the importance of air quality in everyday life. Personal anecdotes illustrate the benefits of their product, Jasper, while also discussing the shifts in online interactions and the challenges of managing public perception.
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