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Ep. 149, The Four Pillars Of Google Ads (Part 1)

The Smart Marketer Podcast

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How to Get More From Google

Google still fits outside of ecom. I love Google for SaaS and for info products. And you can even use performance max, even though it's largely driven by shopping. Third one is remarketing. How do we run better remarketing that actually works? So we'll dive into that just a little bit. Fourth piece top of funnel. This is the piece that almost everybody is missing. That's that thing we can add that makes everything else bigger.

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