During the Holocaust, Austrian psychiatrist Viktor Frankl was sent to a concentration camp. He survived by focusing on his one goal: to return home to his family. Frankl saw that once people lost hope for their future, they ultimately lost their life. Dr. Benjamin Hardy has applied Frankl’s research to his own life as an organizational psychologist. In this episode, Ben returns to YAP to discuss his latest book and how elite entrepreneurs can achieve more by doing less.

Dr. Benjamin Hardy is an organizational psychologist and the world’s leading expert on the psychology of entrepreneurial leadership and exponential growth. He was once the most popular blogger on the platform Medium.com and his blogs have been read by over 100 million people.

In this episode, Hala and Benjamin will discuss:

- Letting go of the narratives of the past

- How to go from a 2x mindset to a 10x one

- Getting beyond the 10,000-hour rule

- Why deliberate practice is better than habit

- How to 10x your life and career

- The importance of psychological flexibility

- Why 80% of what you do is yielding almost nothing

- Four ways that entrepreneurs waste too much time

- How to achieve more by doing less

- The value of creating impossible goals

- And other topics…

Dr. Benjamin Hardy is an organizational psychologist and is the world’s leading expert on the psychology of entrepreneurial leadership and exponential growth. His PhD research focused on entrepreneurial courage and transformational leadership. Before completing his PhD, his blogs were read by over 100 million people. Benjamin published his first major book Willpower Doesn’t Work while running a 7-figure online training business. Dr. Hardy has published additional books, including three co-authored with the legendary entrepreneurial coach, Dan Sullivan. His books have sold hundreds of thousands of copies and he is a sought-after teacher and speaker at corporate and entrepreneurial events as well as Fortune 500 companies. His newest book, with Dan Sullivan, is 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less.

Resources Mentioned:

Benjamin’s Books: https://www.amazon.com/stores/Benjamin-P.-Hardy/author/B00P6MYJUO

Benjamin’s Website: https://benjaminhardy.com/

Benjamin’s LinkedIn: https://www.linkedin.com/in/benjaminhardy88/

Benjamin’s Future Self Cheat Sheet: https://futureself.com/

Benjamin’s latest book, with Dan Sullivan, 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less: https://www.amazon.com/10x-Easier-Than-World-Class-Entrepreneurs/dp/140196995X/

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Zoe Sugg

Happy Place

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