Dunkin', Kendrick on Offense at Super Bowl
Motley Fool Money
Ad Strategies and Health Awareness
This chapter examines a HIMSS advertisement addressing obesity and the flaws in American health systems while promoting affordable weight loss solutions. It also analyzes the effectiveness of Super Bowl ads, comparing the approaches of Dunkin' Donuts and Skechers, as well as highlighting Starbucks' successful marketing during the event.
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