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🛁 Jacuzzi: Legend of the Life-Saving Tub | 7

The Best Idea Yet

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From Medical Device to Luxury Icon: The Jacuzzi Evolution

This chapter delves into the transformative journey of the Jacuzzi brand, tracing its evolution from a simple medical tool to a coveted luxury product. It discusses strategic marketing shifts and the family's challenges that culminated in the decision to sell the company amid various pressures.

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