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The downfall of 23andMe?

Finshots Daily

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The Downfall of 23andMe: An Inconsistent Business Model and Problematic Health Predictions

This chapter explores the rise and fall of 23andMe, a DNA testing company. It delves into the success of their ancestry testing model, but also uncovers the flaws in their testing accuracy and the challenges they faced in generating recurring revenue and predicting health problems.

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