How to Add Spice Back to Your Relationship With Your Website

Each website has a life cycle, which is probably about two years. You can reward people without telling them that they're going to get rewarded. If you change stuff up, we like novelty and I think that's another way to kind of get things exciting. And then more incentivize to use the site. That's not going to work for everyone. But it's certainly a very persuasive technique that you can use.