Content Strategy Sitting in Marketing Comms

I would like to see so at the GDS Ben Tarrick who was head of design took user experience out of everybody's title because he said that is your whole job. I also have a problem with the silos that are between comms marketing the digital teams here particularly very very siloed working and so having it in one team or the other isn't going to work. It can have some kind of a governing effect across the content that is being created and cared for.