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Should You Operate a Branded Hotel or Go Independent? | Neil Shah E6

The Hotel Investor Playbook

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Branded vs. Independent Hotels: Financial Insights

This chapter explores the financial dynamics of operating branded hotels compared to independent properties. It discusses various costs associated with brand affiliation, including application fees and ongoing revenue percentages, while also highlighting the advantages of brand recognition and financing opportunities. The complexities of Property Improvement Plans (PIPs) and their long-term implications on hotel investments are also examined.

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