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One Doctor’s Crusade to Improve Health Literacy

Tradeoffs

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Introduction

Dr. Lisa Fitzpatrick is the founder of Grapevine Health, a startup she believes can help insurers establish that loose of connection with people they cover. Engaging Medicaid patients is a national challenge; only 30 to 60 percent of their members regularly connect with them. Keith McKannon is an executive with AmeriHealth Caretost, DC, a private health insurance plan that Washington, DC's Medicaid program pays to cover low income and disabled residents.

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