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Data Quality with Mark Freeman from On The Mark Data

What's New In Data

CHAPTER

How to Continuously Monitor the Data Quality Resolution Process

Data governance comes in to play for this and is a strong lever in the business. Most people in the organization do not care about data. They care about what they can do with data. And so you have to really shift the conversation to how do I get people care about this very nuanced thing that impacts them, but like multiple ways removed from their database.

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