79 - Why Influenced Revenue is a Dangerous Game | Kyle Lacy (CMO, Lessonly)
GTM Live
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Do Better Work
The company has sold around 20,000 copies of a book called do better work. It was written by co-founder and CEO max yoder to help his team understand the values of lessonle. He says that because it is about culture s it has allowed them to scale up from 200 staff to more than 1,200.
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