The Era of Product Chasing - Did I miss the trade? S03:E11
Pirates of Finance
00:00
Is There a Downtrend in Rum?
I think there's a brand perception issue with rum, right? People think a rum is Captain Morgan and it's certainly a lot more than that. So we'll get to the trend following now. I was very disappointed because they had some very high end bourbon, very really interesting scotches. And then the rum collection was just like, you're very cliche, mid tier, nothing interesting,. Which I think is again makes that part of the industry ripe for, for disruption. It could only act like a coiled spring for a significant trend if one of those fundamental players is forced to capitulate Because that will cause the emergence of that trend.
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